regulate.
{ 01 } — The premise

Your nervous system, in real-time.

Science-backed somatic tools that meet your body where it is - with live heart-rate biofeedback from your Apple Watch.

Anxiety · Anger · Shutdown Polyvagal · EMDR · Somatic Scroll ↓
{ 02 } — The problem

The response that never finished.

When your body senses threat, it surges with energy to fight or flee. An animal completes the cycle - it runs, shakes, and settles. You sit through the meeting, swallow the argument, keep scrolling. The surge never discharges - it's stored as tension, anxiety, and burnout until your body gets to finish what it started.

Find your state ↓
Fig 02.1 - The stress cycle( simplified )
Threat Completed Stuck - where most of us live Released - with regulate Baseline - calm
Activation ↑Time →
{ 03 } — The states

Your body already knows.

Stuck shows up differently in every body - anxious, frozen, or angry. Different states need different tools. regulate reads where you are, and hands you the one designed for it.

See the map ↓
Fig 03.1 - The four states( polyvagal )
DischargeAnxious
Cool downAngry
Gently wakeFrozen
MaintainCalm
StateStrategy
{ 04 } — The window

The window of tolerance

Polyvagal theory maps your nervous system into three distinct states. regulate finds where you are - and hands you the exact tool to shift back to safety.

Fig 04.1 - The window( Siegel )
Hyperarousalfight or flight — anxious, racing, wired The windowregulated · present · able to think Hypoarousalshutdown — numb, foggy, checked out Shake + long exhaledischarges the surge Bilateral rhythmre-engages the system
Arousal ↑Time →
▲  Hyperarousal — anxious · racing · wired ■  The window — regulated · present ▼  Hypoarousal — numb · foggy · shut down Shake + exhale brings you down ↓ · Bilateral lifts you back in ↑
{ 05 } — The difference

Stillness is a destination,
not a starting point.

If you're outside the window, stillness isn't soothing - it's a lid on a boiling pot.

A meditation app

"Close your eyes and sit still."

  • Same practice for every state
  • Stillness first, always
  • Racing mind? Try harder
  • Works great - if you're already calm
regulate

"What state are you in?"

  • Different tools for different states
  • Movement and discharge before stillness
  • Body first - the mind follows
  • Meets activation with action

Sometimes you need discharge, grounding, and orientation before stillness is even possible. regulate starts with the question meditation apps skip.

{ 06 } — The evidence

You can't think your way out of a body problem.

Willpower works top-down. Stress lives bottom-up - in your heart rate, your breath, your muscles. So regulate works bottom-up too: its breathwork was validated in a randomized Stanford Medicine trial, and its framework draws on polyvagal theory and EMDR research.

Not meditation. Not mindfulness. Your body's built-in reset button.

Fig 06.1 - HRV coherenceLive
DysregulatedCoherent
Ref: Balban et al., Cell Reports Medicine (2023) - Stanford Medicine ↗
{ 07 } — The toolkit

Eleven ways back to baseline.

The right one surfaces when you need it - no browsing, no digging.

9:41
ROUND 1 OF 3
RESTRelax
FREEZE · FOCUS FOLLOW
Press & hold for calming rhythm
FREEZE · BILATERAL RHYTHM00 / 20
KEEP TAPPING
FREEZE · PENDULUM
Press & hold for calming rhythm
01Physiological Sigh 02Geode Release 03Pendulum 04Raindrop 05Focus Follow
+ six more in the app
{ 08 } — The companion
Coming to regulate+

Watch yourself settle.

Connect your Apple Watch and see your heart rate drop in real time as you breathe. Your nervous system, quantified.

  • Real-time heart rate tracking
  • Nervous System Health Score (0-100)
  • HRV & sleep data integration
  • Personalized insights & recommendations
$6.99 / month or $59.99 / year
regulate+ · coming at launch
Box Breathing00:45
92
BPM
START: 92 BPM-0
{ 09 } — The beginning

Ready to regulate?

Android coming soon